The Chios Mastiha Growers Association held a special event on February 7th, 2018 in Seoul, South Korea. Professionals from the industries of oral care, natural cosmetics as well as importers, distributors, journalists and bloggers attended the event that took place at Cheongdam Ananti Club.
Ilias Smyrnioudis PhD, Deputy General Manager, Head of R&D at Chios Mastiha Growers Association and by Dr. Andreas Karamouzos DDS, MSc, PhD, Specialist in Orthodontics, President of Chios Dental Association introduced the campaign «European PDO products: Precious drops» and raised awareness on European PDO and PGI products. They’ve presented the unique PDO products: PDO Mastiha Chiou (Mastiha crystals), PDO Mastichelaio Chiou (Mastiha oil) and PDO Tsikla Chiou (Mastiha gum) by sharing their knowledge about the history, and highlighting the uses and the benefits of the products.
The approximately 30 professionals, who attended the event, were impressed to discover a special menu and cocktails with Chios Mastiha as main ingredient. They’ve watched the campaign’s video with great interest. Attendees were given information kits with interesting information, photographs, brochures as well as Chios Mastiha gifts.
The event took place in the framework of the program “European PDO Products: Precious Drops”, financed with aid from the European Union and Greece.