Chios Mastiha Growers Association held a special event on February 5th, 2018, which took place at The Strings Omotesando, in Tokyo, Japan. Ilias Smyrnioudis PhD, Deputy General Manager, Head of R&D at Chios Mastiha Growers Association and by Dr. Andreas Karamouzos DDS, MSc, PhD, Specialist in Orthodontics, President of Chios Dental Association, introduced the campaign «European PDO products: precious drops» and raised awareness on European PDO and PGI products. They’ve promoted the unique PDO products: PDO Mastiha Chiou (Mastiha crystals), PDO Mastichelaio Chiou (Mastiha oil) and PDO Tsikla Chiou (Mastiha gum) by sharing their knowledge about the history, the uses and the benefits of the products.
The event was attended by approximately 75 professionals, from oral care, natural cosmetics industries as well as journalists, bloggers, importers and distributors. They enjoyed an exquisite menu and cocktails with Chios Mastiha as main ingredient and watched the campaign’s video with great interest. Attendees were given information kits with interesting information, photographs, brochures as well as Chios Mastiha gifts.
The event took place in the framework of the program “European PDO Products: Precious Drops”, financed with aid from the European Union and Greece.